I've been meaning to include these very simple but eye-catching stencils that Brooklyn Zoo used to promote their attraction. Animal shapes are so familiar to us from childhood and this creative placing of stencils over various backgrounds - trees, fences, paint-splattered walls - around the city lends them the perfect touch of the exotic. Just like the animals themselves.
What a great way to tap into something so ingrained in our experience and have us look at it in a whole new way.
